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REACHING ALPHA: MAINTAINING AROUSAL FOR PEAK PERFORMANCE

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REACHING ALPHA: MAINTAINING AROUSAL FOR PEAK PERFORMANCE

Finding the right level of arousal is vital for elite athletes if they are to succeed. A long distance runner who burns himself out too early will have as little chance of success as a boxer who is too slow to get in the zone for his fight. Unfortunately, arousal is not a switch that can simply be turned on or off. Mitzi Hollander, founder of The ADD Lab, has helped Attention Deficit Disorder patients maintain their levels of arousal for years. Using the same methods, she is helping professional athletes manage their body and minds for peak performance.

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