Ground breaking work being done out of a UK based company is set to change the way we look at human performance forever. By measuring brain waves and mapping them against performances on the field, elite sport is on the verge of measuring the unmeasurable concepts such as form, mindset and psychological well-being of athletes.
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Gianni Infantino, the newly appointed president of FIFA, has said he wants soccer to consider video replay trials “sooner rather than later”. The beautiful game has lagged behind with the implementation of this technology, and while it will be broadly welcomed, it should take a few lessons from cricket and rugby to make sure the trials and subsequent implementation goes smoothly.
Every day, scientific breakthroughs change the world we live in and the only way to stay ahead of the competition is to stay ahead of the ever steepening curve. Elite sport is a cutthroat and competitive environment where only the best survive. As a result, sports technology is proving to be the difference in many close contests. CONQA Sport speaks to Mounir Zok, the Senior Sports Technologist at the Unites States Olympic Committee (USOC), and finds out that it is still the human element that ensures success in a world hurtling towards to the future.