August 6 2019

World Rowing Cup 2019 Chooses SKILLROW


A Technogym affiliated article

Technogym was part of the Official Suppliers of the 2019 World Rowing Cup III (12-14 July, Rotterdam). This prestigious rowing event chose Technogym’s SKILLROW for athletes to train on. Technogym was located inside the World Rowing Cup warm-up area, 8 SKILLROW - which is the most innovative training product dedicated to rowing. SKILLROW will support all competitors taking part in future regattas, allowing them to train using the best equipment available.

The Luna Rossa sailing team in training.

SKILLROW is the first indoor rowing equipment designed to improve anaerobic power, aerobic capacity and neuromuscular abilities in one solution, created thanks to the company’s longstanding expertise in world-class competitive sports and the best athletes in the world.

SKILLROW has been designed to provide an unparalleled feeling that simulates the actual act of rowing on water: AQUAFEEL. SKILLROW resistance follows the natural curve of the stroke in the water and with AQUAFEEL, the resistance is gradual, making the movement fluid and avoiding the backlash effect on the lower back. Thanks to Technogym’s MULTIDRIVE technology (patent-pending) users are also able to add a further resistance on top of air resistance. This ground-breaking innovation makes it possible for users to change the equipment mode from cardiovascular training to power training by simply adjusting the resistance level. The MULTIDRIVE technology also makes it safe to perform triple extensions (targeting hips, knees and ankles) with explosive forceful movements, just like one would during the push-off phase when jumping and sprinting.

SKILLROW APP: Innovation and Entertainment

SKILLROW is here. The first connected indoor rowing machine capable of improving anaerobic power, aerobic capacity and neuromuscular abilities in a single solution.

Rowers’ core values are teamwork, fairness, natural, inclusive and enduring. With this in mind, Technogym has developed a specific interactive and entertaining training dedicated to indoor rowing: thanks to the SKILLROW APP users can enjoy a more motivating digital experience and have a virtual coach always available. This technology also enables users to monitor and track their results, get real-time bio-feedback on the training metrics to improve their performance, and even challenge their friends or row together in total synchronicity as a crew, for a truly engaging experience.

The partnership with Fisa and World Rowing Cup confirms once again the Technogym positioning as the reference brand for the global sport elite. The company has been the official supplier to the seven latest editions of the Olympic Games: Sydney 2000, Athens 2004, Turin 2006, Beijing 2008 London 2012, Rio 2016 and PyeongChang 2018.

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Mike Hewan - Marketing Manager
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